Empowering women to define their own beauty

Creating a space where women of color can come together to learn about relevant beauty topics and share beauty secrets without judgement.

OUR MISSION

TO CREATE a TRANSPARENT AND INCLUSIVE dialogue around beauty

We’re empowering women of color to define their own beauty and embrace their authentic selves.

Let’s reshape the beauty industry simply through word-of-mouth recommendations – no influencers, paid ads or beauty brand representatives. Engage in open and honest conversations with like-minded women and hand-picked beauty experts to help you find products that actually work. It’s time to declutter our beauty vanities filled with products that are only ‘good enough’ and lean into a community of women to help you find beauty solutions that you genuinely LOVE.

what is your beauty journey?

Beauty means something different to us all. So, we’re empowering women to just be theirselves, whatever this looks like. We’re cutting through the noise of biased reviews and brand representatives to create an honest conversation in all areas of the beauty industry.

Community driven beauty

With our community-driven platform, you can trust authentic recommendations and genuine support from women who share your struggles and triumphs. Join us and let’s redefine what beauty means, together.

REAL WOMEN, REAL QUESTIONS

JOIN THE COMMUNITY

Join our community to be notified about upcoming events, and exciting updates!